What Should Be Your Advertising Budget?
This is a very popular question, as far as advertising online is concerned. Unlike traditional media that mostly has a fixed price for advertising, advertising online is mostly bidding-based. That is, the highest bidder for a specific market or slot wins. If you bid $.40…
How to Sell Successfully Via Facebook Ads, Even If You Don’t Understand Targeting
Have you ever advertised on Facebook with so much excitement about the kind of results you were expecting? You thought deeply about every possible thing your prospect could ever be interested in, the people they follow, their occupation and job type, age bracket, songs they…
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