Stop Looking for Your “Dream Client/Customer”. (Do This Instead)
One thing I’ve learnt about marketing is to be very clear about who you want to serve, if you really want to succeed. You want to position yourself as what Russell Brunson calls an “Attractive Character”. That is, you want to naturally attract those you’ll…
The Proven Shortest Cut to A Successful Business
I know the topic sounds sort of cliché. But for real, there’s a proven shortcut to business success! But before I go into that, let me do some quick bringing-us-on-the-same-page. What does a “successful business” mean to me? Personally, I believe a successful business is…
How to Build Your Most Important Business Asset
What is the most important asset of your business? This is one question that, if you asked 10 different people, they would probably give 10 different answers. Some might think it’s the products or product lines of the business, or the ingredients and recipe (for…
What Is A Sales Funnel?
What is a sales funnel? Does everybody have a funnel? How can you optimize your funnel yo get 8x results?
These are some questions I answered in this article!
What Should Be Your Advertising Budget?
This is a very popular question, as far as advertising online is concerned. Unlike traditional media that mostly has a fixed price for advertising, advertising online is mostly bidding-based. That is, the highest bidder for a specific market or slot wins. If you bid $.40…
The Initial BeauCrest Funnel that Failed Woefully
So I thought that today, I should open the curtains and talk about our past failures. Exactly what we did wrong. And of course, I’ll tell you how we fixed this. The funny thing is (and this shouldn’t surprise you, if you’ve been following my…
Why Nobody Is Buying Your Stuff Even Though Your Ad Is Getting A Lot of Engagement
If your advert on Facebook is getting a lot of engagement, especially comments and likes (including other reactions), but you’re not making any sales, then the problem is easy to identify.
How to Outsell ALL Your Competitors Without Reducing Your Price
Here is how to beat all your competitors hands down, without reducing your price (in fact, by having the highest price).
What A Business Is NOT
I’d always wanted to be an entrepreneur, for as long as I can remember. But I took it more seriously when I was in my first year at the University. I tried a whole lot of things, from buying and reselling mobile gadgets to trying…
Why I’m Passionate About Helping Other Entrepreneurs Grow Their Business
I refreshed my browser. Hoping for a change. Heart beating faster than war drums…palms sweaty. Fingers crossed. It was my CRM that was open on the page I refreshed. Suddenly it felt like the network was too slow. I waited patiently for the page to…
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